Social media waits for no one. If you’re late to the party, you are likely to miss the next best thing. Social platforms are constantly changing and being updated, so we have to stay ahead of the curve with all of the latest and greatest additions.
Here’s our two-sense on all of the latest updates.
Obsessed with:
Insta:
Do you have a food, personal, business, and pet insta? Or are you like us managing a bunch of different accounts?
LOVE how you can now use multiple accounts without having to sign out! You can now have up to 6 accounts all on one device.
Another big change is the video length. Insta allows users to post up to 60 seconds of video now, which will allow for greater diversity of video clips.
Facebook:
You can now tag personal pages on public figure and business pages! Before, personal pages could tag business and public figure pages, but businesses were restricted to only tagging other businesses.
YouTube:
YouTube now allows users to put their personal logo or watermark in the corner of the entire video. This feature makes your video look extremely polished and is a great advertising opportunity!!
*Check under the branding tag in your channel settings to insert your personal logo.
Twitter:
Twitter has made some great strides and now the 140-character limit is much less of a problem.
Here are a few of the epic changes:
- Replies–@names will no longer be part of the 140-character count after their newest update. Less abbreviations=greater chance of anyone understanding what you’re talking about!
- Attach photos, GIFs, videos, polls, quote tweets without imposing on the character count. Attachments no longer take up your 23-character limit. More room for explaining the random videos you decide to post online.
- Re-tweet and Quote yourself: You think you said something super funny but you didn’t get a lot of retweets or favorites? You can now re-tweet or quote yourself to get the post on the top of the newsfeed!
- So long, .@! Goodbye formal, hello casual conversation! More room for casual conversations and bitter Twitter feuds.
Snapchat:
OBSESSED with the constantly changing hilarious face filters! Snapchat allows its users to swap faces with other friends, swap with photos from your camera roll, and there are a bunch of fun animal filters. You and a friend can now both look like a cute cartoon puppy dog! Several of the filters urge you to try it with a friend.
**For those of you who have been living under a rock and didn’t know the filters even existed, here’s how to use them:
-When you’re taking a snap, press and hold on your face.
-Snapchat will momentarily scan your face to determine where to place the filter.
Another big change is the Stories page! Now, Discover posts trending articles from news sources, gossip columns, food networks and many more! Check these articles out for relevant news tailored to you.
Oh snap; Snapchat now has one-handed zoom!
Here’s how to do it:
- Press the capture button to initiate the recording.
- Drag your same finger from the capture button upwards to zoom!
- You can slide your same finger downwards to zoom back out to your normal view.
Features we dislike:
Twitter:
Once a tweet is posted, it cannot be edited. This means that there is no room for mistakes! Twitter is the only social media platform that does not allow users to edit their published content.
Facebook:
It is WAY too difficult to post ads of women. Ads cannot show excessive amounts of skin or focus on body parts, EVEN if it’s for educational reasons.
It’s impossible to utilize before and after pictures, which limits what businesses can really show the public.
Another issue we have is with text advertisements. You cannot have more than 20% text per ad page, which includes your logo and slogan. Facebook uses a grid tool to analyze your text content, but we don’t think it is an accurate measurement.
Dislike= the reactions. Keep it simple!! Stick to basic liking; no need for love, wow etc. All we really wanted was a dislike button. No need to make emotions more complicated!
Snapchat:
You may be watching a friend’s snap story sooner than you planned! Snapchat’s continuous snap story feed plays all of the recent updates until you make a conscious effort to exit it. We still haven’t gotten used to this one and probably never will.
*A few tips:
- If you want to skip a story, swipe left.
- If you want to exit the story, swipe down.
Otherwise, enjoy watching everyone’s life stories!
Instagram:
Instagram MUST catch up to the rest of the social media world by allowing users to schedule when their posts go up! This is crucial for the social media managers of the world.
Scheduling would allow us to take advantage of posting at the most interactive times.
Just so you now know, your newsfeed is about to change. Instagram is customizing your feed based on their new ordering algorithm. According to the company, posts will be ordered based on how recently they were shared, how interesting the algorithm thinks you’ll find the posts, and your interactions with the people you follow.
**To keep up with accounts you don’t interact with often:
- Tap the 3 dots up in the top right corner of a friend’s profile
- Click “Turn on Post Notifications”
- Do this with all of your fave accounts to not miss their posts! (Although, don’t do too many or you’ll get a ton of notifications).
Our generation is often hesitant when it comes to change. We’re reluctant to accept and adjust to new ways. But, change isn’t always bad. If we never changed, social media would not be where it is today. It’s time to live in the present; no need for nostalgia and reminiscing over past versions.
We’ve got to adapt; our followers depend on it.
Crush Brands Blog 